Program Materials from 'Corporate Philanthropy Summer Luncheon'

Publication date: 
August, 2019

According to the​ ​2019 Edelman Trust Barometer​ ​74% of people in the US agree that “a company can take specific actions that ​BOTH​ ​increase profits​ and ​improve the economic and social conditions​ in the communities where it operates.” And yet many important stakeholders within our organizations view our corporate philanthropy as charity or “giving back”, rather than an opportunity for strategic investment.

Supporting organizations with a clear and strategic connection to your business and to your overall corporate citizenship is the key to educating stakeholders on the “win-win” potential of authentic investments in social impact.

This session, participants:

  • Explored how ensuring their corporate giving strategy is aligned with their company’s broader business strategy and stakeholder interests can improve the effectiveness of their work and the authenticity of their communications.
  • Sharpened their strategy so they can demonstrate that giving is more than “the right thing to do”, but something that’s integral to the business.
  • Learned a proven framework for assessing and articulating the business value of social investment from the point of view of a variety of internal stakeholders.  

This gathering is the third in San Diego Grantmakers' Quarterly Corporate Luncheon Series. It is designed for those who work in corporate philanthropy and other invited guests as appropriate. 

Speaker

Tyler J. Wagner is a brand and communications strategist specializing corporate citizenship, sustainability, and social-impact. Career highlights include: serving as the strategic lead for Southwest Airlines’ award winning annual integrated citizenship report: the “One Report”; and leading the development of “The IP Way Forward”, International Paper’s strategy to be among the most successful, sustainable, responsible companies in the world. He has extensive experience in corporate reporting, and has been certified in sustainability reporting through the Global Reporting Initiative (GRI). 

Tyler also has a strong background in social-impact and community-based organizations, having served as the Executive Director of Barrio Logan College Institute and as Manager of Business and Community Relations for a San Diego-based community health coalition. He currently serves as a board member for Casa de Amistad. 

 

Thank you to Nordson Corporation for being a sponsor of the Corporate Luncheon Series!

Find More By
Resource type 
Origin